Tania Elfersy

When Tania turned 40, she looked back and celebrated her life so far: a happy childhood in suburban London spiced with her Moroccan and Austrian heritage; a bachelors degree in Economics and Social Science from the University of Manchester; time spent teaching English first in Paris, then in Vietnam and a refugee camp in Thailand; her aliyah in 1994; passion-driven work promoting young women’s leadership through the World Union of Jewish Students; career-driven work in international marketing for a number of hi-tech companies; and the most transparent and kaleidoscopic work of all, being a full-time “at-home” mom.

Then, happily married and a mother of three children, Tania had a vision of a book for mothers that became Purple Leaves, Red Cherries. With the skills collected from her life, a treasured friendship that became a creative partnership with Andrea and a dedication to working nights (when the house finally fell quiet), Purple Leaves, Red Cherries was born. In 2011, Tania established Flower Cap Press and self-published the book (her first). These days, Tania spends her mornings and late nights marketing the book with passion. In the afternoons, she happily hangs-out with her kids. In 2012, Purple Leaves, Red Cherries won two international book awards. http://purpleleavesredcherries.com/israel/

Mother of a Publishing Enterprise

Mother of a Publishing Enterprise

by Tania Elfersy

Tania Elfersy established her own solopreneur publishing more ...
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