ESRA Chairperson, Brenda Katten marks the 65th anniversary of Israel's independence, reminding us of ESRA's role in the successful integration of English speaking olim. She also points out how ESRA volunteers are helping olim from different countries, as well as needy communities.More...
Lydia Aisenberg describes the beautiful landscapes and unbelievable views from the Jewish settlement of Shaked. She details the Jewish settlements and Arab villages along the Green Line and and the electronic security fence, and wonders whether the communities will be able to attract tourism to this area, desptie the security worries.More...
A change in Israel’s demographics brings back vivid memories for Merle Guttmann when ESRA financed and built a tukul for an arts and crafts center and opened 21 learning centers for newly-arrived immigrants from Ethiopia and the Former Soviet Union.More...
Everything you ever wanted to know for every would-be aspiring author. Not for the overly sensitive, the clear message is, learn to cope with rejection and if one publisher is not interested, approach another immediately. Becoming an overnight success may take time but it's an interesting journey.More...
The highly successful show, Broadway Babes, is making its Israeli debut with a national tour. An original musical revue, it received rave reviews when it played to full houses in Raanana last January. The show is produced by Desert Rose Productions, a professional Israeli-based English-speaking theater company set up by Grant Crankshaw and Daniella Roman.More...
Gloria Deutsch reviews and highly recommends Kim Kushner's cookery book “The Modern Menu”. She says the book truly lives up to its sub-title ‘Simple. Beautiful. Kosher.’More...
Ilan Hirschowitz describes a father's fear and concern for the safety of his two sons serving in the IDF. He sees them as heroes, the brave young men who are performing their duty as the protectors of the State of Israel. He also describes the lives of Yoav Assa and Elaine Brewer, two people who have courageously fought terrible adversity, and they too can be classified as heroes.More...
In an effort to raise money, members of the Women's Institute decide to produce a calendar with a difference and the results may raise some eyebrows! Forthcoming performances on June 20, 22 and 23 so don't forget to order tickets for this engaging interpretation of "Calendar Girls" which is based on a true story.More...
FROM THE EDITOR
If it ain’t broke, don’t fix it, they say. But as you flip through the pages of this ESRAmagazine you can see that we have indeed ‘fixed it’. We’ve in effect had the ‘decorators’ in, we’ve gone for a redesign.
Many of you will say that the magazine wasn’t ‘broke’, so why fix it? I suppose in in some ways I am a sucker for challenges and changes.
Well, we thought that a change would be refreshing. We wanted to attract people whose eyes might just gloss over when the latest issue lands in their mailbox. We wanted them to sit up and take note of the good reading material and information inside ESRAmagazine.
Which is where our new designer came along – literally out of nowhere! His name is Anthony Green and he and his wife, Tay, made aliyah from the UK less than a year ago and have settled in Modiin.
Anthony has had more than 40 years’ journalism experience in the UK, first as a reporter and then as a page designer on a daily newspaper. He later edited a weekly for 16 years in his home city of Leeds. During frequent visits to Israel, Anthony always read ESRAmagazine and says he’s been itching for ages to give it a ‘new set of clothes’. He is being helped by a young new designer, Nitzan Krivine, and they are making a great team.
We’ve changed presentation, concepts, the logo, the typefaces, muddled the order, but all the regular features are still here.
We hope you like what we’ve done. But there’s bound to be a swathe of opinion on the matter. And we’re sure you, our devoted readers, can’t wait to let us know your thoughts.
So please take up the challenge.
Whether its bouquets or brickbats we’d like to hear what you’ve got to say.
We’ll print a selection of your letters in the next issue. Please send them online or email them to firstname.lastname@example.org.
In the meantime, we hope you continue enjoying your new-look ESRAmagazine and find it an even better read than before.
There are other changes too. Our magazine administrator returned to South Africa and we were happy to welcome back on board Rhonda Abramson, who worked for us some six years ago. She fell into a period of holidays – Pesach, Yom Haatzmaut – which cut off working days and made her job of canvassing adverts that much more difficult. We thank our regular advertisers for staying with us, our news ones for joining us, and invite those of you who have not yet thought of advertising in ESRAmagazine to think seriously of doing so.
And if all those changes were not enough, the building which we are in is under repairs and we have temporarily relocated and will be working from Poleg in Netanya. Please call our new temporary number 09 891 0611.
Happy Shavuot and we look forward to hearing from you,
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